Hello Friends

1)Advertise More - Just when you may think it's time to cut back the marketing dollars, you should probably be advertising more. It is wise to increase marketing efforts during slower sales periods because there is more competition and fewer consumer dollars.
2)Generate a Buzz - Whenever anything noteworthy happens within your business, send a press release to the media. The idea is to grab any free coverage possible. Get involved with community events. Consider hosting classes, meetings or other networking events in your retail store.
3)Examine Your Pricing Strategy - When purchasing and pricing products, be sure you've considered the cost of goods and that your retail shop is able to make a profit at that price point.
4)Design Store for Sales - Take advantage of cross-merchandising strategies and impulse sale opportunities. Use lighting techniques and creative displays to attract customers.
5)Connect With the Customer - Excellent customer service is the key to increasing sales. Listen to your customer to understand their needs and wants. Then educate him/her about the products. Finally, let the customer know you appreciate their business. Offer value-added services and products.
6)Manage Your Money - This may seem like an obvious step, but as retail operators we can become too involved in the little details of our business that we lose track of our financials.

Have a nice day

hi
Examine Your Pricing Strategy - When purchasing and pricing products, be sure you've considered the cost of goods and that your retail shop is able to make a profit at that price point. Your product price should be competitive, but still profitable. Ultimately, the right price is the price the customer is willing to pay for the product.

Design Store for Sales - Take advantage of cross-merchandising strategies and impulse sale opportunities. Use lighting techniques and creative displays to attract customers. Play videos for product education, customer entertainment and any other upsell or promotional tie-in.

Connect With the Customer - Excellent customer service is the key to increasing sales. Listen to your customer to understand their needs and wants. Then educate him/her about the products. Finally, let the customer know you appreciate their business. Offer value-added services and products. Create a mailing list by asking for contact information from each customer.

Thanks

Hi

1. Set up a sales incentive programme:
Why do so many businesses have sales incentives in place? because they work - offer a manicure, a voucher, a product you have in store, or even a prize and set up a little bit of healthy competition between your staff.

2. Encourage your sales staff to upsell or cross sell:

If you're selling a pendant, then show the earrings as well and always always always mention the benefits.

3. Tier your customers:
There should be a clear difference between your regular customers and other customers, so that your regular customers can see that you value them. There are many ways that you can show customers that you value them, from simple things like greeting them by name, to larger benefits like small discounts or extended credit.

4. Customer rewards programme:
Many large businesses have this in place, but there's no reason why us smaller businesses can't do this. From discount on a customers birthday, to a points system that earns rewards.

5. Throw in something extra:
Whether it's a voucher for future discount, additional information on how to use the product, or a fantastic genuine smile. People love to get more than they thought they were getting. A gesture doesn't have to be large to be effective...

Thanks

Hi
Advertise More - Just when you may think it's time to cut back the marketing dollars, you should probably be advertising more. It is wise to increase marketing efforts during slower sales periods because there is more competition and fewer consumer dollars. Consider newspaper ads, magazines, specialty publications and other forms of marketing.

Generate a Buzz - Whenever anything noteworthy happens within your business, send a press release to the media. The idea is to grab any free coverage possible. Get involved with community events. Consider hosting classes, meetings or other networking events in your retail store. Use a unique promotional event to generate a buzz about your business.

Examine Your Pricing Strategy - When purchasing and pricing products, be sure you've considered the cost of goods and that your retail shop is able to make a profit at that price point. Your product price should be competitive, but still profitable. Ultimately, the right price is the price the customer is willing to pay for the product.

Design Store for Sales - Take advantage of cross-merchandising strategies and impulse sale opportunities. Use lighting techniques and creative displays to attract customers. Play videos for product education, customer entertainment and any other upsell or promotional tie-in.

Thanks

Hi

Tips to Increase Retail Sales ??
1. Know Yourself
Having your own business is more than just creating a job for yourself. Your basic roles are in marketing, finance, administration, and the responsibility of personnel. To get the best results, it is rare for one person to play all these roles equally well. You must know which parts you can handle yourself and which parts you're going to need help with.

2. Plan Ahead
Many stores are run by well-intended people but who don't have all the information they need to do their job. This includes a clear idea of market segment, target markets, customer service, product selection, marketing mix, promotional activities and pricing tactics. If you want to succeed you need a well thought out business plan that helps you make the right

Understand Your Customer
Make it your business to give your customers what they want, and they will do business and buy from you. The products and services you provide should reflect your customers needs and wants. Think in your customers' terms; buy, show, sell, and say things that interest them, not just what interests you. Remember, it is the customer that determines whether or not you succeed.

Thanks

Hi

Customer service is your number one concern. If someone has a bad experience in your store, the news will spread. Train your sales team on how to provide good customer service. They should avoid commonly overused phrases and start to see them as sales or branding opportunities. Additionally, negative phrases should have a positive spin. For example, instead of saying, “Hold on for a minute while I look for that” a prepared customer service person would say, “We do keep that in stock, I will be right back with it for you.” There is only a slight difference in what was said, but think about the customer’s impression. In the first statement, the customer is asked to “wait” while the employee “looks”. If it were me, I would think that it could take forever and I would probably leave once the sales person was out of sight.

Merchandise your store in a way that will lure in the right customers. You don’t necessarily want everyone and their dog to come inside. You mainly want the people that may actually spend money to enter. Arrange your displays to target the demographic that you want to enter. If you want higher paying customers, don’t put fluorescent lights and giant sale signs at the door. If you want to clear out old merchandise for cheap, bring your garment racks out onto the sidewalk. People will respond to the mood that you set.

Thanks