Hi

Your product line should be able to be delivered economically and conveniently through the mail or over the Internet.

The Web allows you to market to customers outside your geographical location. Your product should appeal to people nation-or-continent-wide.

Compare new “technology” costs to current bricks and mortar costs, e.g.: rent, labor, inventory and printing costs.

Realize that the World Wide Web levels the playing ground—you can look like a big company with a great Web site.

Draw visitors to your site cheaply. Establish and grow alliances that will hotlink to your site for free.

Keep sahring and reading
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1.. Create Anticipation

Even before your presentation day arrives, reach out to your audience using social media channels to get them excited about your talk. Online community tools like MeetUp and Ning, as well Twitter hashtags or a dedicated Facebook Page allow attendees to start discussions even before the event takes place.

As an added benefit, if you build a relationship early on with your audience, they will be less likely to disrupt the conversation on the social media “backchannel” during your presentation.
2. Create a Social-Friendly Presentation

Not only do you want to create a dynamic, video and image-rich presentation that blows the traditional PowerPoint slides out of the water, but you also want to make sure the content of your presentation is “social friendly.” This means adding short, tweetable sound bites to your slides that audience members can quickly absorb and send out on their social networks.
3. Use Interactive Polling

4.Use the Backchannel, but Wisely

Inviting your audience to comment on your presentation in real-time through a live Twitter stream, or “backchannel” can be a powerful way to turn your presentation into a two-way conversation. Of course, it can also invite disaster if the audience begins posting negative or inappropriate comments while you are speaking.

5.Keep the Conversation Going After You’ve Left the Podium

The conversation doesn’t end when your presentation does; it’s only just getting started. Social media means people will be talking about, sharing links to, and commenting on your presentation for days or even weeks. Make it easy for anyone interested in the topic to find the web version of your presentation by tweeting about it with hashtags, posting on your Facebook Page, e-mailing your contact list, or any other way you can think of to keep the conversation going.

1.Your product line should be able to be delivered economically and conveniently through the mail or over the Internet.
2. The Web allows you to market to customers outside your geographical location. Your product should appeal to people nation-or-continent-wide.
3.Compare new “technology” costs to current bricks and mortar costs, e.g.: rent, labor, inventory and printing costs.
4. Realize that the World Wide Web levels the playing ground—you can look like a big company with a great Web site.
5. Draw visitors to your site cheaply. Establish and grow alliances that will hotlink to your site for free

Hi

Building Your Base

Commercials and print ads used to be highly efficient at getting small businesses the attention they needed, but the internet has introduced great potential that is unmatched by any other venue. There are many ways to getting a small business online starting with the website which should be chosen and designed in the most appropriate way. You don’t want a bland website that is going to deflect the traffic you need from the internet. You want a site with a professional design that provides the appropriate information for your target consumers to read. Providing the most information can win the sale or the customers you are seeking to earn.

Getting the Viewers to Your Site

Ensuring your target viewers can find your website, you should employ the appropriate SEO for your site. SEO is the short term for search engine optimization and is likely the most important marketing measure you can do online. Your website will become your online portal for all those you are seeking as consumers to find you and become your customers. If there isn’t the appropriate SEO performed on your site, you could end up having a site that brings in no viewers and those you are seeking to reach will still be unaware of you or your business.

Driving traffic with social media and paid advertisement

Small businesses can take great use from paid advertisement as well as social networking online. These are two options that get the viewers to the site, outside of the SEO. Paid advertisements provide a cost-efficient method of getting ads online for viewers to see on other business’ sites. Social networking provides a basis by which communication to the targeted audience is possible and highly effective.

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Here are a few tips that small businesses can use to improve their SEO and user experience.
1. Turn everything into content

Content is still King. Search engines still love unique content, and the more useful content there is on your website, the more opportunities you give searchers to find your products and services. Rob Snell gave a fabulous presentation at PUBCON South, and one of the main takeaways was how to turn everything on an e-commerce site into content. Here are some ways to “free” extra content on your site. Here were some of his tips:

* Record everything and transcribe it all into text. Interviews, conversations, product DVD’s, personal opinions, etc.
* Turn support emails into FAQ pages on your site
* Turn PDF’s into HTML pages (although PDF files can rank on their own)
* Start generating videos of everything

2. Make it personal

Small businesses have a major advantage that most bigger businesses don’t: A personal voice. By making your voice heard, you’re showcasing your authority in your market, and adding trust. Buyers love hearing recommendations or reviews, and are more influenced to buy from those vs. product feature and benefit pages. Consumers use search engines to research products, and other than the lowest price, they’re looking for recommendations. Give them some! If you have a catalog, make a buyers guide in addition to product listings. Show you’re an expert and turn your knowledge into personalized business. Teaching is a great way to make sales.
3. Optimize for local search

Odds are that your small business can take advantage of local search. 63% of consumers use search engines to research information about local companies. Start with Thomas’ excellent guide on local SEO tips that range from claiming your profile to adding media to submitting to content aggregators.
Thanx

Hi
Get Blogging

Once you have optimized your site – keep it that way. Search engines love good organic content, and one of the most effective ways of keeping your site fresh and search engine-friendly is to incorporate a blog into your site.

Blogs provide business owners with unprecedented ways of reaching and engaging with large audiences in a way that the traditional one-way information push of a company Web site could never do.

Additionally, blogs can help put a human face to your business while showcasing your knowledge and passion for your chosen field. Just about anyone from a landscaping business to an IT security company can share tips of the trade that connect them with their customer base. For example, restaurant owners can share recipe secrets; hair salons could blog about hair care and the review the latest hair products; and tax specialists could offer tax tips.

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Hello,
You have shared really very nice and genuine tips, Thanks for this useful information. Keep sharing your views like this.

Thank you
Marshios

Hi

Online business blog provides information to build a successful online business from scratch to help you establish a strong foothold in your industry. Learn how to setup an online business and market it successfully via internet marketing programs like SEO, PPC, Blogging, Comparison shopping engine, Affiliate marketing & Social Media.

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hello
#1: Make Your Profiles About More Than Just Your Industry
#2: Offer Value
#3: Show Consistency
#4: Diversify and Connect
#5: Be Competitive
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Determine if your company has outsourced as much as it should. The best way to determine this is to think about the one thing your company does that results in the most profit, then analyze everything else from the standpoint of having someone else do it