Hi

1. Commit yourself to the process. SEO isn’t a one-time event. Search engine algorithms change regularly, so the tactics that worked last year may not work this year. SEO requires a long-term outlook and commitment.

2. Be patient. SEO isn’t about instant gratification. Results often take months to see, and this is especially true the smaller you are, and the newer you are to doing business online.

3. Ask a lot of questions when hiring an SEO company. It’s your job to know what kind of tactics the company uses. Ask for specifics. Ask if there are any risks involved. Then get online yourself and do your own research—about the company, about the tactics they discussed, and so forth.

4. Become a student of SEO. If you’re taking the do-it-yourself route, you’ll have to become a student of SEO and learn as much as you can. Luckily for you, there are plenty of great Web resources (like Search Engine Land) and several terrific books you can read. Aaron Wall’s SEO Book, Jennifer Laycock’s Small Business Guide to Search Engine Marketing, and Search Engine Optimization: An Hour a Day by Jennifer Grappone and Gradiva Couzin are three I’ve read and recommend.

5. Have web analytics in place at the start. You should have clearly defined goals for your SEO efforts, and you’ll need web analytics software in place so you can track what’s working and what’s not.

Thanks

Hi

Here are a few tips to help you get in good with the search engines and boost your traffic in the process.
1.) Don’t Forget Your Visitors: One of the most common SEO mistakes is putting too much emphasis on the search engine spiders and not enough on the visitors. While the search engine exists to help your audience find you, they can’t do their job if your site is not appealing to human readers. To get the best results, identify your target audience, ensure that you craft engaging and web content and blog articles to keep them interested and informed. In addition, it is important to design the site with easy navigation in mind.
2.) Factor Keywords into Your Design: Keywords are so important to SEO that a properly infused word can have a tremendous impact on the ranking process. There could be several innovative concepts you plan on incorporating, but if they aren’t useful to your audience, you may need to rethink your strategy. When designing your site, focus on keywords and other appealing content relative to the type of audience you are looking to attract.
3.) Think Crawler-Friendly: All search engines identify web pages through small programs known as spiders or crawlers. These programs are trained to crawl through your site and categorize its pages based on relevance against the searches performed by internet users. The problem is that they can’t interpret Java script links and menus or Flash and other graphic heavy content. For this reason, you should keep your site as simple as possible with the HTML coding search engine crawlers have no trouble processing.
4.) Go for Rich Content: When it comes to effective SEO, content is definitely king. This is the very factor that enables the search engines to comprehend your website, index and rank it accordingly. Google, Yahoo, MSN and all the internet search engines love websites that are rich in content as they provide the essential text needed for indexing. While your content should be centered around keywords, it should also be relative and informative to your audience. In the end, this will help you achieve good rankings and a steady pace of visitors.

Thanks