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 Advertising Basics 
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Joined: Wed Sep 01, 2010 1:07 pm
Posts: 10
Post Advertising Basics
1.Be consistent in your ad message and style including business cards, letterhead, envelopes, invoices, signs and banners.
2.Newspapers, radio and TV stations are helpful in producing the advertising that you will be running with them.
3.While word-of-mouth advertising has been around a long time, it usually falls short of being able to attract the number of customers needed to be successful in business.
4.Promote benefits rather than features. A benefit is the emotional satisfaction your product or service provides, or a tangible performance characteristic.
5.Know your competitors. Knowing everything about your competitors is just as important as knowing everything about your own business.


Thu Sep 02, 2010 1:04 pm
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Joined: Thu Sep 02, 2010 12:49 pm
Posts: 19
Post Re: Advertising Basics
Hello

Creating your portfolio. Nailing the interview. Landing that job. The list of things to do before you actually get a job in advertising may seem endless but knowing exactly what path to take will help you achieve your goals sooner. Use these advertising basics to guide you down the road to a long and successful advertising career. Starting the job hunt can feel like an overwhelming task. Whether you're fresh out of college or someone looking for a career change, these tools show you exactly how to land that interview and begin your career in advertising.
Advertising is a very visual medium and your potential boss will want to see what type of work There are numerous jobs in the advertising industry and they all work together to make a great campaign that includes a brochure, television commercials and a direct mail package. Another client may only want a Web site and podcast ads. If you're just starting out, you must know the various advertising mediums before you begin your job search. If you're a seasoned pro, you know you have to adapt to the client's needs and be ready to take on any challenge. These resources give you a head start no matter what your advertising experience is.

Have a good day !


Fri Sep 03, 2010 9:28 am
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Joined: Fri Sep 03, 2010 12:38 pm
Posts: 29
Post Re: Advertising Basics
Hi


Creating your portfolio. Nailing the interview. Landing that job. The list of things to do before you actually get a job in advertising may seem endless but knowing exactly what path to take will help you achieve your goals sooner. Use these advertising basics to guide you down the road to a long and successful advertising career.

Thanks


Fri Sep 03, 2010 3:06 pm
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