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Search Engine Optimization (SEO) is often considered the more technical part of Web marketing. This is true because SEO does help in the promotion of sites and at the same time it requires some technical knowledge – at least familiarity with basic HTML. SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text. Generally, SEO can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.

One of the basic truths in SEO is that even if you do all the things that are necessary to do, this does not automatically guarantee you top ratings but if you neglect basic rules, this certainly will not go unnoticed. Also, if you set realistic goals – i.e to get into the top 30 results in Google for a particular keyword, rather than be the number one for 10 keywords in 5 search engines, you will feel happier and more satisfied with your results

At a starting level, SEO means Search Engine Optimisation. Basic SEO is how search engines such as Google, Bing and Yahoo! create the list of sites that are shown when someone types a word or phrase into the search bar. For instance, type in ‘computer’ and the user will be presented with all sorts of websites describing what computers are, selling computers and components, listing uses for computers etc.The search engine makes a determination as to a) what sites are relevant for the word(s) the user has typed in and b) in what order to list them. This determination is worked out by a hugely involved and complicated algorithm written into the search engine itself. So for the word ‘computer’, the search engine will first look at all the sites which it considers relevant to computers and then display them in an order that it will calculate, based on a series of things.

Hello

SEO may refer to Search engine optimization, the process of improving ranking in search engine results. Search Engine Optimization (SEO) is often considered the more technical part of Web marketing. This is true because SEO does help in the promotion of sites and at the same time it requires some technical knowledge – at least familiarity with basic HTML. SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text. Generally, SEO can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.