A backlink is a link from an external page (a different domain) to a page of your website. They are also called incoming links. Easy.But what’s a backlink’s impact on Search Engine Optimization?

Backlinks tell search engines how popular your website is, giving them the information to rank your website (or a page from your website).

Hi

Backlinks are incoming links to a website or web page. Inbound links were originally important (prior to the emergence of search engines) as a primary means of web navigation; today their significance lies in search engine optimization (SEO). The number of backlinks is one indication of the popularity or importance of that website or page (though other measures, such as PageRank, are also considered to be important). Outside of SEO, the backlinks of a webpage may be of significant personal, cultural or semantic interest: they indicate who is paying attention to that page.

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