Appraisal is essentially a full analysis of your website including recommendation for your business specific SEO campaign. SEO Appraisal is essential to any search engine optimisation consultancy service. you may qualify for a free SEO appraisal! As you would expect, our appraisals are carried out by optimisation experts who know exactly what they are doing. Search Engine Optimisation (SEO), also called online search marketing is a way to ensure your website achieves maximum visibility and delivers the highest possible number of ‘free’ visitors from search engines against business relevant keywords and key phrases. The starting point for any SEO campaign is a SEO appraisa. Search engine consultancy services can make a real difference to the success of your business, opening the door to increase sales as well as cutting costs.