Google Caffeine Real Time Search Increases Value of Social M
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shiny
Joined: Mon Jan 25, 2010 12:24 pm Posts: 11 Location: uk
Re: Google Caffeine Real Time Search Increases Value of Social M
Hello friends
Google has gone ahead and done what search marketers could only have previously dreamed about: given us an advance preview of search engine update "Caffeine." Announced at the Webmaster Central Blog, Caffeine is "a secret project: a next-generation architecture for Google’s web search." Ooh, how exciting! While the official announcement warns not to expect any obvious changes–it claims most of the updates are "under the hood"–Matt Cutts admitted that "some of the search results do change, so we wanted to open up a preview so that power searchers and web developers could give us feedback." Well, here’s some feedback–garnered on my very first query–Google may have dialed up too much focus on Twitter. Take a look at this comparison:
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